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In today’s ever-evolving financial landscape, the introduction of immediate bank transfers as part of Huch’s innovative open-banking solutions presents a remarkable opportunity for businesses and their customers.
By embracing this new payment method, businesses can offer their customers a seamless and effortless way to make payments while bidding farewell to lost sales due to exceeded credit card limits.
With immediate bank transfers, businesses can significantly enhance their conversion rates and increase their average order value.

In this article, we will explore how Huch’s open banking solution can be effectively adopted and provide best practices for maximizing its impact.

Contact us here if you want to try or use Huch on your website.

 

Shifting Payment Habits

Payment transactions involve sensitive aspects such as money and security.
Therefore, it’s natural for payment habits to evolve gradually. To ensure customer adoption of a new payment solution like Huch’s immediate bank transfers, it is crucial for them to perceive its full value.
Communicating the advantages of choosing Huch’s immediate bank transfers is paramount, as this payment method is relatively new but destined to become an industry standard.

One noteworthy finding is that customers who have made their first payment using Huch’s innovative open-banking solutions have highly endorsed the solution for subsequent purchases.
More than 85% of payments are made by individuals who have already experienced the convenience and benefits of Huch’s immediate bank transfers.
This highlights the importance of promoting this payment method to new customers, as it has the potential to increase customer satisfaction and loyalty.
Additionally, offering Huch’s immediate bank transfers can also set a business apart from competitors who may not yet offer this innovative payment option. 

 

Addressing the “Why” and the “How”

Regardless of the use case or sales channel, customers are likely to have two primary questions when considering Huch’s immediate bank transfers:

  • What are the benefits of using Huch’s immediate bank transfers to complete my purchase? (The “why“)
  • How does the payment process work with Huch’s immediate bank transfers? (The “how“)

Highlighting the Advantages of Huch’s immediate bank transfers: Why use Huch?

To effectively address the “why” and showcase the value proposition of Huch’s immediate bank transfers, businesses can emphasize the following advantages tailored to their specific industry and customer profiles:

Overcome credit card limits:

For customers who favor credit card payments, highlighting the fact that Huch’s immediate bank transfers offer significantly higher transaction limits than traditional card payments can be compelling.
This advantage becomes particularly impactful when dealing with higher average order values, as credit card transactions often fail due to reaching the card’s limit.
In addition, immediate bank transfers also eliminate the risk of chargebacks, which can be a common issue with credit card payments and result in lost revenue for businesses.
This added security can provide peace of mind for both the business and its customers. 

Streamlined order processing:


Emphasize the instantaneous nature of Huch’s open-banking payment solutions and their positive impact on customer satisfaction and logistics.
Customers who are accustomed to SEPA transfers or checks experience delays in order validation due to the processing time associated with these payment methods.
By choosing Huch’s immediate bank transfers, customers can enjoy faster order processing and receive immediate payment confirmation, enabling businesses to promptly validate and fulfill their orders.
This advantage becomes especially valuable for businesses that promise fast delivery within a specific timeframe.

Simplified payment experience:


It is essential to dispel the notion that bank transfers are manual, intensive, and complex processes. Explain clearly that Huch’s immediate bank transfers differ significantly from traditional bank transfers. With Huch’s solution, customers don’t need to set up the transfer through their online banking platform. Instead, they can utilize Huch’s payment platform, where all the necessary details such as order amount, reference, and IBAN are pre-filled.
Inform customers that by choosing this option, they can enjoy the benefits of bank transfers with a seamless and secure experience comparable to card payments.

A Step-by-Step Guide to Huch’s Immediate Bank Transfers: How to use Huch?

Once customers are convinced of the advantages, it is vital to guide them through the payment process with Huch’s immediate bank transfers.
Since the customer experience may be new to them, providing a clear step-by-step guide can help alleviate any concerns and ensure a smooth payment experience.

The guide should include instructions on how to initiate the bank transfer, what information is needed, and how long the process will take. Additionally, it may be helpful to provide troubleshooting tips in case any issues arise during the payment process.

 

Step 1: Select Huch’s Immediate Bank Transfer Option

When customers reach the payment stage, clearly present the option to choose Huch’s immediate bank transfer as the preferred payment method. This can be done by displaying the Huch logo alongside other payment options, such as credit cards and digital wallets.

Step 2: Provide the necessary payment details

Once customers select Huch’s immediate bank transfer, guide them through the process of providing the necessary payment details.
Explain that Huch’s payment platform will automatically pre-fill most of the required information, including the order amount, reference number, and recipient’s IBAN.
However, customers may need to manually enter their own bank account details and authorize the transaction through their online banking portal.
It is important to emphasize the security and convenience of using Huch’s immediate bank transfer for a seamless payment experience. 

Checkout with Huch Instant Bank Transfers - Open-banking

Step 3: Confirm Payment and Initiate Transfer

After verifying the payment details, customers need to confirm the payment and initiate the transfer.
Emphasize that this step is similar to confirming a purchase with any other payment method.
Customers may need to authenticate the transaction using their preferred method, such as entering a one-time password (OTP) or using biometric authentication on their mobile devices. 

Step 4: Payment Confirmation and Order Processing

Once the payment is successfully initiated, inform customers that they will receive an immediate payment confirmation.
Assure them that this confirmation indicates that the payment has been received and is being processed. Reiterate the benefits of faster order processing and prompt fulfillment that come with Huch’s immediate bank transfers.
Encourage customers to check their email for a receipt of the payment and to contact customer support if they have any questions or concerns.
Additionally, remind them that they can track their order status online and receive updates on delivery. 

Step 5: Order Fulfillment and Delivery

As the payment is confirmed and the order moves forward for processing, assure customers that their order will be promptly fulfilled.
If applicable, highlight any special delivery options or timeframes that are associated with choosing Huch’s immediate bank transfers.
This will further emphasize the advantages of using this payment method.
Lastly, encourage customers to reach out to customer support if they have any questions or concerns about their order’s fulfillment or delivery. Providing excellent customer service can lead to repeat business and positive reviews.

Promoting Adoption and Encouraging Trust

To maximize the adoption of Huch’s immediate bank transfers, businesses should actively promote and communicate the benefits to their customers.

Here are some strategies to consider:

Education and Awareness:

Create informative content, such as blog posts or FAQs, that addresses common customer concerns and explains the advantages of immediate bank transfers.
Share this content across various channels, including your website, social media platforms, and email newsletters.

Testimonials and Case Studies:

Share success stories and testimonials from customers who have used Huch’s immediate bank transfers. This can help build trust and showcase real-world examples of the benefits experienced by other customers.
Additionally, consider creating case studies that detail the specific challenges faced by customers and how Huch’s immediate bank transfers provided a solution. These case studies can be used as powerful marketing tools to help customers adopt this payment method. 

Incentives and Discounts:

As you benefit of lower collection fees from Huch. You may offer special incentives or discounts for customers who choose Huch’s immediate bank transfers. This can serve as extra motivation for customers to try this payment method and experience its benefits firsthand.

Seamless Integration:

Ensure that the payment process with Huch’s immediate bank transfers is seamlessly integrated into your website or application. A user-friendly interface and intuitive design will enhance the customer experience and increase trust in the payment method.

 

By effectively communicating the advantages and guiding customers through the payment process, businesses can maximize the adoption of Huch’s immediate bank transfers.
This innovative payment solution offers numerous benefits, including overcoming credit card limits, streamlining order processing, and providing a simplified payment experience.
By promoting adoption and building trust, businesses can unlock the power of immediate bank transfers and offer their customers a seamless, secure, and efficient payment option.

Furthermore, Huch’s immediate bank transfers also eliminate the need for manual reconciliation and reduce the risk of chargebacks, making it a cost-effective solution for businesses.
With its fast and reliable payment processing, businesses can improve their cash flow and focus on growing their operations. Overall, adopting Huch’s immediate bank transfers can bring significant advantages to businesses and enhance their customers’ payment experience.

Contact us here if you want to try or use Huch on your website.

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